Fixes #1612

For details to the proposed (not accepted yet) MSC, see:
https://github.com/matrix-org/matrix-spec-proposals/blob/hs/proposal-admin-contact-1/proposals/1929-admin-contact.md

We recently had someone need to inject additional configuration into
`/.well-known/matrix/client` as described here:
22b245bbd1/docs/bigbluebutton.md (have-dimension-create-meetings-with-elements-video-call-button)

There may be other use cases as well.

No migration steps should be required.

People who wish to rely on SRV records can prevent
the `/.well-known/matrix/server` file from being generated
(and thus, served.. which causes trouble).

Regression since 51312b82

As suggested in #63 (Github issue), splitting the
playbook's logic into multiple roles will be beneficial for
maintainability.

This patch realizes this split. Still, some components
affect others, so the roles are not really independent of one
another. For example:
- disabling mxisd (`matrix_mxisd_enabled: false`), causes Synapse
and riot-web to reconfigure themselves with other (public)
Identity servers.

- enabling matrix-corporal (`matrix_corporal_enabled: true`) affects
how reverse-proxying (by `matrix-nginx-proxy`) is done, in order to
put matrix-corporal's gateway server in front of Synapse

We may be able to move away from such dependencies in the future,
at the expense of a more complicated manual configuration, but
it's probably not worth sacrificing the convenience we have now.

As part of this work, the way we do "start components" has been
redone now to use a loop, as suggested in #65 (Github issue).
This should make restarting faster and more reliable.