Issues and Pull Requests were not migrated to the new
organization/repository, so `matrix-org/synapse/pull` and
`matrix-org/synapse/issues` references were kept as-is.

`matrix-org/synapse-s3-storage-provider` references were also kept,
as that module still continues living under the `matrix-org` organization.

This patch mainly aims to change documentation-related things, not actual
usage in full yet. For polish that, another more comprehensive patch is coming later.

Completely untested.

This paves the way for installing other roles into `roles/galaxy` using `ansible-galaxy`,
similar to how it's done in:

- https://github.com/spantaleev/gitea-docker-ansible-deploy
- https://github.com/spantaleev/nextcloud-docker-ansible-deploy

In the near future, we'll be removing a lot of the shared role code from here
and using upstream roles for it. Some of the core `matrix-*` roles have
already been extracted out into other reusable roles:

- https://github.com/devture/com.devture.ansible.role.postgres
- https://github.com/devture/com.devture.ansible.role.systemd_docker_base
- https://github.com/devture/com.devture.ansible.role.timesync
- https://github.com/devture/com.devture.ansible.role.vars_preserver
- https://github.com/devture/com.devture.ansible.role.playbook_runtime_messages
- https://github.com/devture/com.devture.ansible.role.playbook_help

We just need to migrate to those.